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For Immediate Release 10/30/07
Tommy Newberry and The 1% Club, Inc. announced today that a private donor has pledged to donate one copy of The New York Times Bestseller, The 4:8 Principle to a U.S. soldier for every copy of The 4:8 Principle purchased at a Barnes & Noble retail store between October 26th and November 11th.
The 4:8 Principle (Tyndale House Publishers) has been a runaway hit since its release on September 1st. The book reached the #1 spot on Amazon.com and Barnesandnoble.com on September 12th. It also appeared at #4 on The Wall Street Journal Nonfiction bestseller list and on Sunday, September 30th, the book debuted at #3 on The New York Times Hardcover Advice/How-To list.
So what is the message of the book that seems to be resonating with so many individuals? The 4:8 Principle has a simple message: Joy is a choice and it’s completely predictable.
Research indicates that the average person thinks approximately 50,000 thoughts per day. Each thought either moves us to our God-given potential, or away from it. The book is based on Philippians 4:8, where the apostle Paul challenges us to seek out and dwell on the positives in our lives. Newberry believes that when used as a filter, this New Testament verse is the true secret to vibrant health, satisfying relationships, and lasting fulfillment.
The 4:8 Principle is helpful to anyone, but especially to those who could benefit from an infusion of hope, optimism, and overall positivity”, says Newberry. “Needless to say, that is a rather large market. One group in particular could benefit from the ideas in The 4:8 Principle more than any others and that is …Members of The United States Military and their families.”
Newberry, who is the founder and head coach of The 1% Club, an organization dedicated to helping entrepreneurs and their families maximize their full potential, always believed his book was going to connect with the market.
“I’ve been teaching The 4:8 Principle for almost 16 years and I’ve witnessed individuals and marriages transformed using the simple, but deeply effective methods I write about in the book,” says Newberry. “However, what has happened since the book’s launch on September 1st has certainly exceeded our already very high expectations”.
Barnes & Noble is currently featuring The 4:8 Principle: The Secret To A Joy-Filled Life on its “New Release Tables” located near the front entrance of each of its 793 brick and mortar superstores.
Tommy is an Atlanta-based life coach and is available for
interviews.
For booking, please contact:
Sharon Farnell - 212-593-6337 farnells@plannedtvarts.com
Peter Horan - 212-593-6439 horanp@plannedtvarts.com
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